How can you pay to make your Facebook page more visible?

A Facebook page is useful to build brand awareness, sell your products and services, or build customer loyalty, for example. This product offers many benefits to businesses:
A potential market of 2+ billion users
A platform designed for mobile and video
Relevant functionalities for professionals (shop, services, etc.)
Actionable statistics to assess the performance of the chosen strategy
The most innovative and successful advertising offer

The Facebook page is therefore different from the Facebook profile reserved for individuals and which cannot be used by an organization.

How much does a company Facebook page cost?

The creation of a company Facebook page is free. However, if you want to increase the visibility of your page, there are time and resource parameters that must be taken into account:
The creation of content requires an investment, more or less, depending on the type of post you want (photo, video, text, etc.) Example: sharing a link is not as time-consuming as publishing an infographic or video, that will have to be done upstream.
The animation of a Facebook page is not to be underestimated: writing and publishing posts, interaction with a community, analysis of statistics, etc.
Acquiring new followers or promoting the activity can be done with advertising (Facebook Ads), which is a cost.

This article explains how to create a Facebook page and add your rechargeable card to your payment methods

Updated on: 09/05/2022